BRIEF
REWE are a superstore chain in Germany, and a regular client of mine. They would often request eye-catching animations for creatives promoting products on sale, or competitions they run.

SVL is a campaign driving users to the nearest REWE store for dessert items on sale.

Zucker is a campaign driving users to the nearest REWE store to enter a competition.

Animated banner with dynamic distance overlay. Expands to a store locator.

ASSETS PROVIDED
Fonts, logos, imagery. 

PRIMARY KPI
Click through rate, store visitation.

DEVICES RUNNING ON
Mobile.

TOOLS USED
Photoshop, Illustrator, Celtra, HTML5.

REWE SVL DEMO LINKS
320x50 + expandable
‍300x250 + expandable
‍Interstitial + expandable

REWE ZUCKER DEMO LINKS
320x50 + expandable
‍300x250 + expandable
‍Interstitial + expandable

KEY METRICS REWE SVL
4,168,270 impressions
0.25% ad engagement rate
10.1% unit engagement rate

KEY METRICS REWE ZUCKER
4,414,990 impressions
0.41% ad engagement rate
15.4% unit engagement rate

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