BRIEF
‍Create a set of banner ads and expandable for desktop to promote Toyota’s CHR model. The client requested a launch animation play on banner click.

ASSETS PROVIDED
Fonts, logos, videos, imagery. 

PRIMARY KPI
Click through rate.

DEVICES RUNNING ON
Desktop and tablet.

TOOLS USED
Photoshop, After Effects, Illustrator, Animate, HTML5/CSS.

DEMO LINKS
970x250 + expandable

300x600 + expandable

300x250 + expandable

KEY METRICS
2,774,333 impressions
3,945 engagements
0.14% engagement rate
841 interactions
234 click-throughs

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